Posts Tagged PR

Giftbiz Unwrapped Features Abbe Sparks This Week

Giftbiz Unwrapped Features Abbe Sparks This Week

        Giftbiz Unwrapped features Abbe Sparks this week on its podcast episode. Giftbiz gal host Sue Monhait interviews Abbe on all things ‘Sparks’ for business owners to know in the podcast episode 090. Beginning Monday, December 26, 2016, Abbe’s interview is available on soundcloud, itunes and google play. Listen to Abbe give the […]

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5 Killer LiveStream Apps to Know

Live Video Streaming Via Social Media: 5 Killer Apps You Should Know About JUNE 17, 2015 POSTED IN ABBES SPARKS for RFPALOOZA Social video live mobile streaming is the current and most likely future darling in the social media fray as evident by the recent crop up of new social video mobile apps and live streaming […]

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Posted in: Latest News, RFPalooza, Socially Sparked!

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Branding Yourself for Business Bliss

5 Steps to Effective Self-Branding MAY 13, 2015 POSTED IN ABBES SPARKS Last week, I talked about finding time to brand your agency or self. (Branding Me: A Matter of Time) This week, I elaborate on self-branding by offering tips on how to compile a checklist for a small to medium-size agency’s and/or individual practitioner’s […]

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Stealing Time to Self-Brand

Branding Me: A Matter of Time MAY 1, 2015 POSTED IN ABBES SPARKS Clients and Family First, What About Me, Me, Myself and I?  – Promoting Thyself or Thy Agency Promoting and Branding yourself or your agency is essential to every marcom professional’s business –whether an individual practitioner oragency owner – from acquiring new accounts […]

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The Suite Spot: The Value of PR in a Digital World

Do You Know Your Suite Spot? APRIL 22, 2015 POSTED IN ABBES SPARKS I write to you from the PR Measurement Conference hosted by PR News at the prestigious National Press Club in our nation’s Capital. Public Relations practitioners — like their marketing counterparts – are on a constant quest to seek the optimal social listening, […]

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Curtain Up: Cross-Promotion for the Arts

BY ROGER CHIOCCHI ON OCTOBER 8, 2014 POSTED IN ABBES SPARKS         Curtain Up: Cross-Promotion for the Arts Good creative event marketing campaigns include cross-promotion as an effective tool to generate impactful messaging and maximum ticket sales for any opening night or event day. I personally find that when promoting an event […]

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Connect the Dots – Connections Mean ROI for Event Marketers

Originally posted September 30, 2014 by RFPalooza in ABBE’S SPARKS Connect the Dots… Get top ROI by igniting personal and professional connections: an invaluable media tool for event marketers. It’s a given that as marketing communications professionals, we are all extremely connected – after all – we are the mouthpieces to the world for our clients. […]

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Powerful Messaging and Passion are Keys to Successful MarCom Campaigns

Originally posted in RFPalooza Other Stuff, Our Bloggers, Abbe’s Sparks   We are thrilled to share a new weekly blog post by Abbe Sparks Media Group principal, Abbe Sparks in RFPalooza’s Newsroom that appears every Wednesday, beginning today, September 16, 2014.  The blog title is simply called ‘ABBE’S SPARKS and offers her expertise and thoughts on all things […]

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The PR Industry Loses a Leader in the Field

Daniel Edelman Dead At 92: Media Pioneer Called ‘Marketing And Public Relations Genius’ Dies By VERENA DOBNIK 01/15/13 06:18 PM ET EST An undated photo provided by Edelman Public Relations shows the company’s founder Dan Edelman. Edelman died in Chicago on Tuesday, Jan. 15, 2013. He was 92. (AP Photo/Edelman Public relations) NEW YORK — Daniel […]

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