Tag: social responsibility

Have a #GivingTuesday State of Mind

Post author By Abbe Sparks
Post date December 2, 2014
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Join the global celebration and give back today, Tuesday, December 2 for #GivingTuesday. Read on and learn more about how businesses, organizations, families, communities, states and countries are doing their part for #socialgood. ABBE’S SPARKS in RFPalooza.com Turn Black Friday into Giving Tuesday NOVEMBER 26, 2014 POSTED IN ABBES SPARKS Perhaps you have heard of #GivingTuesday, […]

Tags 92nd St. Y, community, fundraising, GivingTuesday, philanthropy, social responsibility, socialgood, united nations foundation, volunteerism

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Dan Rather says public relations should be for public interest

Post author By Abbe Sparks
Post date May 29, 2012
No Comments on Dan Rather says public relations should be for public interest

Dan Rather urged PR professionals to recommit to working on behalf of the public’s best interest.

When public relations operates at its best, it is helping more than a client or corporation — it is helping the general public, said Rather, the keynote speaker during the PRSA New York Chapter’s 25th annual Big Apple Awards last night.

Tags cause-related marketing, causes, communications, communicators, community activism, journalists, media, news reporters, philanthropy, PRSA, public interest, public relations, social conscience, social media marketing, social responsibility, society